

Portfolio
Messaging for ABM programmes
Working with Mitsubishi Electric to target clients in the retail sector by working with the British Retail Consortium to produce technical guides for its members; contribute technical input to the BRC's Road to Net Zero programme and writing retail-focused blogs on behalf of Mitsubishi Electric for the BRC website.
Example blog (Mitsubishi Electric for the BRC: Keeping your cool: A practical guide to comfort and wellbeing for retail
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Technical training materials
Working with manufacturers to develop CPD (Continuing Professional Development) training materials for an audience of specifying engineers. The quality of work produced has been recognised by CPD and Rocket Content is now uniquely positioned to provide CPD accreditation for its training materials. Clients include Mitsubishi Electric, Hitachi Air Conditioning, GPS Air and Qvantum.

Writing these CPD materials involves working closely with subject matter experts and developing readable, engaging but accurate documentation including the guide, presentation and speaker notes.
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Developing big concepts into compelling messaging
Working with a range of technical experts to drive forward a campaign on indoor air quality supported by air quality campaigner Rosamund Adoo-Kissi-Debrah CBE. Collating technical input from engineering experts at the Building Engineering Services Association (BESA). See the overall campaign website here.
A total of four technical guides were written for this campaign - and the BESA technical committed on air quality presented them as evidence to a UN panel on air quality and health in 2023.
Writing across a range of media
Helping clients to promote their white papers, guides and blogs is a key part of the work. This includes copywriting and creative for LinkedIn posts as well as scheduling using Hootsuite.

Many of our clients are new to using social media, so we help them to develop a strategic and focused approach to deliver against business targets. This helps to optimise their budgets and to ensure they can see the power of social media when it's used effectively. You can see how Rocket Content and our sister brand The Sectorscope use this approach on LinkedIn.
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